Let’s Give a Zach Welcome


This article was published in the July issue of Blue Skies Magazine.

If I have a man-crush on anyone in skydiving, it’s with Zach Sabel. How’s that for an opening line? Awkward. Super-awkward if you’re Zach Sabel reading this for the first time. Hi, Zach. Love you dude!

So, check it out: On Thursday of CarolinaFest, I decided to leave the office and head down to Skydive Carolina to enjoy the sights and sounds of the boogie and re-connect with people I hadn’t seen in a few years. What a pleasure it was; we really have the best people in this sport! Five minutes into a weather delay, an announcement came over the loudspeaker with perfect enunciation, volume, and clarity so that everyone spread across the DZ could clearly hear and understand:

“Ladies and gentleman, may I have your attention? A big shoutout to all the people here making this boogie happen. To manifest, the packers, pilots, and the whole crew, thank you for putting this on. Everyone, please give the staff a massive round of applause.”

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Everyone erupted loudly and with appreciation. It was sincere, not contrived. The announcement was made by Zach; this is the essence of the guy. Grateful, happy, energetic, polite and an excellent energy. If Zach has a spirit brother and sister, then he’s related to Craig Girard and Melanie Curtis. You just want to hang out with him because of how he makes you feel.

melanie-curtisSo why all the Zach love? In the last year, I’ve been lucky enough to travel and visit a lot of drop zones between Australia and the US, and I’ve been reminded of how intimidating a DZ can be, especially as an outsider. I’ve been part of the skydiving community since 2001 and yet I often feel like the new kid on the first day of school. As a perfect stranger, I’m looking for a friendly face, a smile or acknowledgment. I think that we all want to have a sense of belonging and walking into a DZ for the first time can feel a little cold.

What prompted this writing was a letter that was shared with me from a guy who just quit skydiving right after completing the AFF program. He loved skydiving, but as an introvert felt that there wasn’t a place for him on the DZ. Rather than feeling welcomed, he felt he had to earn his way in and as a nondrinker, really felt like an outcast.

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If you’ve been jumping for a while, you get a pretty good sense of which students will stick it out and who will quit. Often we don’t make the time investment to the people that look like they are going to quit when in reality those are the ones we need to be . Many students are walking a tightrope of “I really want to do this,” and “What the hell am I doing?” Sometimes these people just need that extra positive word, acknowledgment or smile to keep them moving forward in this sport. Think of Eliana Rodriguez – one of the most accomplished skydivers in the world who struggled mightily through AFF. What if she quit? What if she hadn’t received the encouragement she needed to get through the program? I’d say our sport would have missed out on one of its greatest people.

DZ’s are a microcosm of life; they’re filled with amazing people and not so amazing people. Like high school, there’s the cool kids and not so cool kids, the shunned, the introverts, the extroverts the bullies and leaders. The one thing we all have in common is a desire to belong. We all want to feel accepted. My challenge for us is to have better self-awareness.

As a community, what can we do to make people feel more welcome? We can do better. We love Zach and Melanie because of how they make us feel. Let’s make others feel just as great and not rob our sport of the amazing people that should be joining our fantastic community.

About James La Barrie

James La Barrie is passionate about marketing and changing a company's service culture. Originally from the Caribbean island of Antigua, James melds his approach of marketing and delivering elite service together as one. James has injected his 'service marketing' approach throughout his career to transform companies from good to great.

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