DropZone Marketing was hired to reinvigorate the Skydive Long Island brand with a new logo and website.
DZO, Brian Erler challenged us to create a feel of what the DZ represented - amazing ocean views not far from New York City, without being too literal with the design. This objective pushed us to the color schemes to have oceanic undertones.
The logo was to be simple in its styling for easy use on multiple applications from apparel, stickers, print and digital.
With the brand, we went to work on the website being sure to include the million dollar views the DZ offers (the DZ's competitive advantage) with large, high-resolution photography.